Google Business Profile Reviews Gone? Google Glitch Likely to Blame!

Why Are My Google Reviews Missing? Here’s What You Need to Know

You’re not alone if you’ve noticed that some of your Google Reviews have disappeared. Many business owners are experiencing the same issue; understandably, it’s causing some panic. Reviews are essential to local SEO, credibility, and customer trust—so seeing them vanish without warning is frustrating.

The good news? This issue is likely a Google glitch; in most cases, your reviews are not permanently gone. Let’s break down what’s happening, what you should and shouldn’t do, and how to handle the situation moving forward.

My Reviews are Gone. What’s Happening?

A widespread Google bug has recently been causing reviews to disappear from Google Business Profiles. While Google has not issued an official response yet, reputable sources in the SEO industry have identified this as a glitch, not a deliberate removal of reviews.

A detailed report from Search Engine Land  addresses the chatter about missing Google reviews explains that the issue seems to be affecting many businesses across various industries.

If you’re affected, rest assured—you’re not alone, and this is not an issue with your specific business or listing.

Are My Reviews Gone Forever?

The short answer: No, your reviews are not permanently deleted.

While they may not be visible now, they are likely still in Google’s system and should return once the bug is resolved.

It’s understandable to be concerned, mainly if you rely on Google Reviews to build trust with potential customers. However, based on previous instances of similar glitches, reviews often reappear once Google addresses the problem.

What Not to Do

When something goes wrong with your business’s online presence, the instinct is often to take immediate action. However, specific actions can do more harm than good in this case. Here’s what you should avoid:

🚫 Don’t Ask Customers to Repost Their Reviews

While it might seem like a good idea to ask past customers to leave their reviews again, this could backfire once Google restores the missing reviews—leading to duplicate reviews or potential penalties.

🚫 Don’t Panic

Easier said than done, right? But panicking won’t bring your reviews back any faster. Instead, stay calm and focused. Contact your digital marketing expert for guidance. If you don’t have an expert, let us address your Google Reviews questions.

🚫 Don’t Spam Google’s Contact Support

Google support is likely overwhelmed with inquiries about this issue. Flooding them with requests will not speed up the process until there’s an official fix. Instead, wait for updates and follow Google’s official support process once the issue is resolved.

What You Should Do

While you can’t control Google’s internal bugs, there are steps you can take to stay proactive and prepared.

✅ Wait for Updates from Google. Google typically addresses large-scale issues like this within a reasonable timeframe. Keep an eye on reputable SEO news sources or Google’s official support forums for updates.

✅ Understand That This Is Temporary. For most businesses, the missing reviews will return once the issue is resolved. If you check back in a few days or weeks and they are still missing, it’s time to take action.

✅ If Your Reviews Don’t Return After a Fix Is Announced, Try This: Once you hear that Google has resolved the issue but still don’t see your reviews, follow these steps to submit a support request:

1. Go to Google Support
2. Select Your Business Profile
3. Type “Missing Reviews” in the Help Field
4. Select “Reviews Missing” & Click Next Step
5. Click Next Step Again
6. Choose Email & Fill Out the Form

This ensures Google’s support team is aware of your issue without spamming them prematurely.

Final Thoughts

If your Google Reviews are missing, don’t panic. This is a widespread bug that will likely be fixed soon. Your best action is to stay patient, avoid making hasty decisions, and monitor the situation for updates.

If you need help navigating this issue or improving your local SEO strategy, contact us today. We’re here to help you make sense of Google’s ever-changing landscape and keep your business on track.